# LaunchDeck — Budget Sheet

Track every dollar in and every dollar out. Update this weekly. Know where you stand.

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## Income Tracking

| Date | Source | Description | Amount | Status |
|------|--------|-------------|--------|--------|
| | | | | |
| | | | | |
| | | | | |
| | | | | |
| **Total Income (Month)** | | | **$0** | |

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## Startup Costs (One-time, before you launch)

| Item | Estimated | Actual | Paid? | Notes |
|------|-----------|--------|-------|-------|
| Business name / registration | | | ☐ | |
| Bank account setup | | | ☐ | |
| Logo / branding | | | ☐ | |
| Initial inventory / materials | | | ☐ | |
| Tools / subscriptions | | | ☐ | |
| Samples from suppliers | | | ☐ | |
| Packaging / shipping supplies | | | ☐ | |
| Website / hosting | | | ☐ | |
| **Total Startup Costs** | **$0** | **$0** | | |

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## Monthly Operating Costs (Recurring)

| Item | Amount | Due Date | Paid This Month? |
|------|--------|----------|----------------|
| Tools / subscriptions | | | ☐ |
| Packaging supplies | | | ☐ |
| Reshipping / returns | | | ☐ |
| Platform fees (Stripe, etc.) | | | ☐ |
| Marketing / ads | | | ☐ |
| Other: | | | ☐ |
| **Total Monthly Costs** | **$0** | | |

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## Break-Even Calculator

**Question: How many sales do you need to cover your monthly costs?**

```
Break-Even Units = Monthly Operating Costs ÷ Profit Per Sale

Example:
- Monthly costs = $50
- Profit per sale (after costs) = $20
- Break-even = $50 ÷ $20 = 2.5 → round up to 3 sales per month
```

| Your Numbers | |
|---|---|
| Monthly Operating Costs | $ |
| Average Sale Price | $ |
| Average Cost Per Sale (materials, fees) | $ |
| **Profit Per Sale** | **$0** |
| **Break-Even Sales (Monthly)** | **0** |

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## Weekly Cash Flow

| Week | Income | Expenses | Net | Running Total |
|------|--------|----------|-----|---------------|
| Week 1 | $ | $ | $ | $ |
| Week 2 | $ | $ | $ | $ |
| Week 3 | $ | $ | $ | $ |
| Week 4 | $ | $ | $ | $ |
| **Monthly Total** | **$0** | **$0** | **$0** | |

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## Personal Budget Rules for First-Time Founders

1. **Don't spend money you don't have yet.** If you need $500 in startup costs and you have $300, wait until you have the full amount or find a way to earn it first.

2. **Track everything in one place.** Use this sheet. Update it every Sunday night.

3. **The $50 rule:** Before any purchase over $50, ask yourself: "Would I need to sell X more units to cover this?" If you can't answer that, wait 24 hours.

4. **Revenue ≠ profit.** Making $500 in sales this month is great. But if your costs were $480, you only made $20. Always track net.

5. **Reinvest wisely.** When you make your first $100 in profit, resist the urge to buy something nice. Put it back into the business until you have 3 months of operating costs covered.

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## Goal Tracker

| Goal | Target Date | Target Amount | Current | On Track? |
|------|-------------|---------------|---------|-----------|
| Cover my monthly costs | | $ | $ | ☐ |
| Pay back any startup money spent | | $ | $ | ☐ |
| Save 1 month of operating costs as buffer | | $ | $ | ☐ |
| Reach $X in monthly revenue | | $ | $ | ☐ |

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## Quick Math Reference

| Sales Needed | At $20 Profit/Sale | At $50 Profit/Sale | At $100 Profit/Sale |
|-------------|-------------------|--------------------|---------------------|
| Per week | | | |
| Per month | | | |

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*Money anxiety kills focus. Track it, understand it, and make decisions from the numbers — not from feeling.*